Map link

Hi, I cant find a discussion on how to get the map link working.

I have pasted the google url as suggested on the theme and its not working. Normally I use longitude and latitude for maps, am I missing something here?

The url of the map I need to feature is https://maps.google.co.uk/maps?oe=utf-8&client=firefox-a&q=LE11+1JY&ie=UTF-8&hq=&hnear=0x4879e0ae6623972d:0xa0dd3831ec2b4f66,Loughborough+LE11+1JY&gl=uk&ei=XI7OUsbJCLGc0wXT5oGQCA&ved=0CIEBELYDMAo

Thanks in advance,